Tradie Copy Co.
Words That Win You Work.
Your work speaks for itself. Let your online profile reflect that.Professional copy upgrades for builders and tradesmen. Done in your tone. Delivered in 48 hours.
Why Your Words Matter.
You’ve built your reputation the right way — through hard work, attention to detail, and doing the job properly. That’s what keeps the phone ringing and the referrals coming.But when someone new finds you online, they don’t see the hours you’ve put in.
They see a short bio. A few lines of text.
And in those few lines, they decide whether to trust you — or scroll past.If your words sound rushed, vague, or the same as everyone else’s, they don’t reflect the standards you work to. And that can cost you the kind of clients you actually want.Good copy acts like a silent sales rep.
It does the talking when you’re not in the room.
It builds trust while you’re on site, at home, or out quoting the next job.It doesn’t shout. It reassures.
It gives people confidence that you’re the right person for the job — even if they’ve never met you.Your business deserves that.
How I Write, and Why I Care.
Most business owners in the trades know exactly what they want to say. You've built your company on reliability, skill, and reputation — but putting that into words is often harder than expected.You might have spent hours writing your Checkatrade profile or tweaking your website, only to end up with something that feels… flat. Generic. Undersold.I know that feeling — because I’ve been there myself.
That’s why I learned how to do it better.
And it’s why I started Tradie Copy Co — to help other skilled tradesmen show the same professionalism in their words as they do in their work.I take the core of what you do — the tone, the standards, the pride — and shape it into clear, confident copy that does your business justice.Think of it this way:You wouldn’t ask a bricklayer to do the electrics, or a joiner to design the plumbing.
They could probably give it a go — but it’s not their trade.
Copywriting is mine.This is about presenting your business with the same level of care you bring to your work on-site.
See how strong, professional copy can help position your business better — without changing a thing about how you work.
Before
Hi, my name is Dan and I’ve been doing bricklaying for over 15 years. We are a small team and do all kinds of brickwork, no job too big or small. We work in Essex and sometimes further. We always try our best and get the job done as quick as we can while making sure it’s good quality. We offer free quotes and we are friendly and professional. Get in touch for more information.
After
Experienced Brickwork with Lasting Results
Based in Essex with over 15 years’ experience, we specialise in high-quality bricklaying for domestic and small commercial projects.Whether it’s a garden wall, an extension, or restoration work, we focus on delivering clean, consistent finishes — on time and to spec. Our team takes pride in being reliable, respectful on site, and easy to work with from start to finish.We provide:New builds & extensionsGarden and boundary wallsRepointing & brick repairDecorative and heritage brickworkAll work is quoted clearly and delivered with care. We’re happy to talk through your plans and offer honest advice, whatever the size of the job.
What We Changed & Why
1. Structure & Clarity:Original was a single block of unorganised text.We introduced clear sections and bullet points to help readers scan quickly and understand the offer.2. Tone:Removed overused phrases like "try our best" and "no job too big or small."Replaced with confident, measured language that builds trust without exaggeration.Shifted from "me" to "we" and focused more on what clients care about (outcomes, professionalism).3. Proof of Experience:Instead of just stating “15 years in the trade,” we positioned the experience as a benefit: quality, consistency, and reliability.4. Services:Listed services clearly to help potential customers quickly identify if their job fits.5. Call to Action:Changed "get in touch for more info" to a warmer, more inviting phrase that shows you’re open to conversation and care about the job.
Copy Upgrade Pack
£99
For tradesmen who want to sound as professional online as they are on-site.This is a fast, effective rewrite of your trade profile — designed to help you stand out, build trust, and win more work.What's included:
A full rewrite of your profile on: Checkatrade, TrustATrader, Rated People, or similar platforms
Written in your tone of voice — clear, confident, and no fluff
Delivered in 48 hours and ready to use
Perfect if you:Know your current bio sounds generic
Don’t have time to mess around with wording
Want to make a stronger impression online
£99. One-time. Job done.
OR
Pro Builder Brand Kit
£250
For tradies who want their reputation to look as good as their work.We tighten up the key places where people check you out — so your business looks sharp, sounds trustworthy, and wins more work.Looks like you’ve hired a pro — because you have.What's Included:
Website copy polish (Homepage, About, Services)
Google Business Profile description (SEO-tuned)
3 branded Canva templates (Before/After, Testimonial, Intro)
Professional bio for Checkatrade or similar
delivered in 5 days. Built to earn trust, show your standards, and make your business look as good online as it does in person.
Let Your Reputation Speak Clearly
You’ve worked too hard to let weak words speak for you.Every job you’ve done, every hour you’ve put in — it all builds your reputation. But the wrong profile can undo it in seconds.This is about more than just words. It’s about showing people who you really are before they even meet you.A sharper profile helps:Earn trust before the first callAttract the kind of clients who respect your workMake your business look as professional as it actually isYou've already done the hard work. This makes sure it shows.
Ask a Question - No pressure.
If you’re curious about how this works, want to see another example, or just prefer a quick conversation before committing — I’m happy to talk.No pushy sales pitch. Just clear answers from someone who understands both the trade and the value of doing things properly.
© 2025 Tradie Copy Co. | Est. 2025
Words that win you work.[email protected]
UK Based | Payments securely handled via StripeAll copy is delivered within 48 hours of receiving your info.
Fixed pricing. No hidden fees. No ongoing contracts.
Revisions included. No refunds once work begins.